Expatria Human Resources, with offices in Paris and Stockholm, focuses on recruitments for international groups since 1988.

Our client SOFTLINE A/S (https://softlinefurniture.com/) designs, develops, manufactures, and sells high-quality furniture to the international market. With a large portfolio of innovative and functional designer furniture, they have established themselves as a global brand, and their contemporary designs are now sold in 61 countries.

SOFTLINE is undergoing an exciting period of development and is currently strengthening their organization. You will be responsible for developing their design furniture market across Denmark, Finland, Norway, and Sweden. Reporting directly to the CEO, the position will be based on a combination of working from a home office, SOFTLINE’s office in Maribo, and their upcoming showroom in Copenhagen.

SOFTLINE is headquartered in Maribo, where 55 dedicated employees work to ensure the delivery of high-quality designer furniture to customers around the world. On behalf of our client SOFTLINE, we are now recruiting an

 

Area Manager Nordics

 

RESPONSIBILITIES

  • Sales and budget responsibility for the development of the market and the future market approach
  • Implementing and developing the defined sales strategy further
  • Continuously expanding the partner network in Denmark, Finland, Norway, and Sweden
  • Establishing and further developing cooperation with existing and new architects and designers
  • Training and motivating the planning and sales teams externally at dealers and partners
  • Planning and executing product launches and promotional initiatives
  • Contributing to further development of existing marketing and sales material
  • Active deployment and utilization of CRM and reporting tools
  • Identifying and winning new projects as well as managing and analysing the project pipeline
  • Analysing and actively monitoring the competitive situation in the market
  • Participating in promotional work at the leading international furniture fairs

 

QUALIFICATIONS 

  • Sales experience with architects and designers in the Nordic design community
  • Minimum 2-3 years of professional experience in sales, dealing with both the retail market and contract market
  • Experience with high-end furniture, lifestyle or fashion brands
  • An interest in fashion and design
  • An education in business economy or a similar education is preferable
  • You are result-oriented and work proactively to help achieve the goals of the company
  • Ability to build long-term business relationships with dealers, architects and partners
  • Strong presentation, communication and negotiation skills
  • Professional IT and CRM skills
  • Familiar with the nature of an independent, sales-driven sales role
  • Ideally based in the eastern part of Denmark. Regular travel to visit clients, prospects and partners
  • Fluent Danish and English

 

CONTACT

Our client offers you an exciting and versatile position in an international company that is growing globally, with a high level of responsibility. If this position is of interest to you and you have the necessary qualifications, please submit your application and CV here. Reference 26901AMNEXP.